Once again the teamwork of Doris Day, Rock Hudson and Tony Randall were cast together again after the success in the comedy film Pillow Talk  a couple of years earlier. This time the script was sharper and bolder and got the third biggest moneymaking film of 1962. Jerry Webster (Hudson) and Carol Templeton (Day) are rival Madison Avenue advertising executives who each dislike each other’s methods. Meanwhile she is professional and dedicated using the by-the-book approach, he has a reputation of stealing accounts from other agencies by using unscrupulous tactics to nab new clients.

Although she has never met him, Carol is disgusted by Jerry’s unethical tactics and reports him to the Ad Council. The war is on. Jerry invents a fictional product called Vip and employs Dr. Tyler to invent any product to save him from being barred in advertising and to prove that VIP does exist. Day comes to believe that Hudson is a client, and then things become complicated. When she arrives at doctor´s laboratory, it is Jerry that she meets. Webster does not reveal his true identity to sexy her and decides to get back at this rival by romancing her.

During the 1950s and 1960s Rock Hudson was the quintessential Hollywood ideal of masculinity. His trendy American wear as a style icon and minimalistic look brought a new wave in fashion arena and created a look that is still one of the most loved ones. Whether it comes to casual wear, semi-formal or formal wear, Rock Hudson had a perfect and clean look for all occasions. The actor preferred solid colors, classic prints and similar stuff that added glamour to a male’s personality by keeping up the masculinity. There´s no doubt that Hudson fits perfectly well one of our classic carry-over styles: THE JERRY is a pinstripe boxer you can find in light blue or navy stripes. A pattern that will be always cool and elegant.



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